Tag Archives: Phar Lap

THE POSITIVE EFFECTS OF THE MOREIRA FACTOR

By Hans Ebert Not even the constant drizzle over Sha tin could rain on Joao Moreira’s parade. He couldn’t be stopped from showing the world his happiness- pumping his fist in the air, whooping it up, giving everyone his signature … Continue reading

Posted in Hong Kong Jockey Club, Hong Kong Racing, Horse Racing, JOAO MOREIRA, JOHN MOORE, The horse racing industry | Tagged , , , , , , , , , , , , , , | Leave a comment

THE EVEREST: A REVIEW OF ONE MAN’S CRUSADE TO BRING INNOVATION TO HORSE RACING

By Hans Ebert All eyes are on #TheEverest as we climb towards the richest turf race in the world! @racing_nsw pic.twitter.com/sYnmFiaEk3 — Sky Racing (@SkyRacingAU) February 17, 2017 Over the years, many have made movies about horses, and characters in … Continue reading

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HORSE RACING: HOLDING OUT FOR A HERO (INCLUDING EFFECTIVELY MARKETING CO-MINGLING)

Back in the day, Bonnie Tyler channeled Rod Stewart and made an impassioned plea via her song, “Holding Out For A Hero”. If ever horse racing needed a theme song, this is it- a sport sorely lacking in heroes, and, … Continue reading

Posted in FRANKIE DETTORI, Horse Racing, HORSE RACING AND SOCIAL MEDIA, JOAO MOREIRA, The horse racing industry | Tagged , , , , , , , , , , , , , , , , , , , , , | Leave a comment

A HORSE RACING HALL OF FAME: AGAIN, WE ASK, WHY NOT?

The subject above has been mentioned here before and it will keep being mentioned along with the happy trails of other new initiatives that can propel horse racing into that larger pantheon of sports entertainment and not continue to be … Continue reading

Posted in HAPPY WEDNESDAY, Hong Kong Jockey Club, Hong Kong Racing, Horse Racing, HORSE RACING AND SOCIAL MEDIA, The horse racing industry | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

THE “RACING AT ITS BEST”ISSUE

In this issue, we thought we’d pay tribute to horse racing- and which might lead to the many new ways horse racing should be marketed today- and now- and with the future in mind. For too long- us included- have … Continue reading

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